Livestream Economy Breaks New Ground For Chinese Farmers

Chinese farmers rocket to fame as local vloggers help promote their products by creating livestreaming videos.

CHANGSHA, Sept. 23, 2019 (Xinhua) -- During the harvest season, many rural Internet talents are active in the fields to help farmers sell their products by doing live broadcasts and endorsing rural specialty products online.

The mobile Internet has changed Chinese farmers' roles in the harvest season. They used to be occupied with the traditional field work and now they try to embrace the social network.

Shi Qiushi (C), a primary school teacher, records videos of harvesting ginger with farmer in Longcheng Town of Tongdao Dong Autonomous County, central China's Hunan Province. (Xinhua/Li Ga)

Shi Qiushi (R), a primary school teacher, harvests ginger in Longcheng Town of Tongdao Dong Autonomous County, central China's Hunan Province. With over 2.2 million fans on the Internet, Shi Qiushi helps local famers to sell agricultural products through video and broadcast during her spare time. (Xinhua/Li Ga)

Yang Xiuqian (R, front) records videos on a mountain pasture in Shuangjiang Town of Tongdao Dong Autonomous County, central China's Hunan Province. With over 800,000 fans on the Internet, Yang Xiuqian is a rural Internet talent who likes to record rural life videos to promote local specialties. (Xinhua/Li Ga)

Yang Xiuqian (L) collects honey as his companion records a video of him in Shuangjiang Town of Tongdao Dong Autonomous County, central China's Hunan Province. (Xinhua/Li Ga)

Zhang Hui (R) purchases peanuts from a farmer in Dongping Town of Anhua County, central China's Hunan Province. (Xinhua/Li Ga)

Zhang Hui (L) edits videos with his companion in Anhua County, central China's Hunan Province. With over 18,000 fans on the Internet, Zhang Hui started his business by selling agricultural products through recording rural life videos.